Flat illustration of a holiday gift box and shopping bags with a rising spending chart in navy, teal and gold

Holiday Spending Forecast 2026: Americans Will Spend $1,654 This Season — How to Enjoy It Without the Debt Hangover

The holiday spending forecasts are in — and they tell a story every one of us under 40 will recognize. We’re planning to spend more this year, even though money feels tighter than ever. Deloitte’s 2026 Holiday Retail Survey, published this week, puts a number on it: American shoppers plan to spend an average of …

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